BeReal: The Social Media App That’s Making Us Real Again

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      Remember the early days of Instagram, when people shared unfiltered photos of their lives without worrying about likes or followers? BeReal, a new photo-sharing app, is bringing that back with a twist.

      BeReal: What It Is and How It Works

      BeReal is a social media app that encourages users to share unfiltered and spontaneous photos of their daily lives. Unlike other social media platforms, BeReal prompts users to post one unedited photo per day within a two-minute timeframe.

      The Appeal of BeReal

      BeReal’s focus on unfiltered and spontaneous content appeals to users who are tired of the curated and polished content that dominates many other social media platforms. The app’s novelty and the fact that it is currently free of ads and commercialization also contribute to its popularity.

      Problems BeReal Solves

      Problem: Social media is too curated and polished.

      BeReal solves this problem by encouraging users to share unfiltered and spontaneous photos. This helps to create a more authentic and relatable social media experience.

      Problem: Social media can be addictive and time-consuming.

      BeReal solves this problem by limiting users to one post per day. This helps to reduce the amount of time that users spend on the app and encourages them to be more mindful of their social media use.

      Problem: Social media can be a source of anxiety and comparison.

      BeReal solves this problem by eliminating the like button and other features that can lead to comparison and anxiety. This helps to create a more positive and supportive social media environment.

      Bonus: BeReal’s terms and conditions explicitly prohibit using the app for advertising or commercial purposes, which helps maintain its authenticity.

      Conclusion: BeReal is a refreshing new take on social media that encourages users to be more authentic and spontaneous. It solves many of the problems that plague other social media platforms and offers a more positive and supportive social media experience.

      Frequently Asked Questions:

      Can you delete a BeReal?

      Yes, users can delete their BeReal posts by going to the “My Friends” tab, tapping the three dots at the bottom right of the post, selecting “Options,” and then “Delete my BeReal.”

      How does BeReal make money?

      Currently, BeReal does not generate revenue through ads, subscriptions, or in-app purchases. It is primarily funded by investors.

      What time is BeReal today?

      The time of the daily BeReal notification varies and is not disclosed in advance. It occurs during “normal waking hours” in the user’s time zone, typically between 7 AM and 12 AM.

      How do you turn off location on BeReal?

      Users can disable location sharing for individual BeReal posts by tapping their location information at the bottom of the post preview and selecting “Location off” before posting.


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